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  <copyright>Copyright 2010</copyright>
  <lastBuildDate>Wed, 4 Jul 2007 00:00:00 -0400</lastBuildDate>
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    <title>Millions of Us</title>
    <description>I am struck by the fact that every website has people behind it. People who worry about how many visitors come this month, whether they find what they are looking for, what they think about the content, what they do on the site, what they take away. </description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=23</link>
    <pubDate>Wed, 4 Jul 2007 00:00:00 -0400</pubDate>
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    <title>Search Engine Optimization (SEO)</title>
    <description>The overarching philosophy of Google, and presumably all search engines, is that they index only what people see and is relevant. If you keep your SEO tactics to items on the screen that are visible to users and you write them in a way that is clear and forthright you will likely do well.</description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=14</link>
    <pubDate>Tue, 26 Jun 2007 00:00:00 -0400</pubDate>
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    <title>Web Video in Q2 2007</title>
    <description>I stand by my opinion that Windows Media Video on Windows Media Player is the best format for delivering quality video to web viewers. I have not seen anything that would sway me from that position. As always, I am willing to listen to factual arguments, I'm not so interested in opinions without supporting evidence.</description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=13</link>
    <pubDate>Wed, 30 May 2007 00:00:00 -0400</pubDate>
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    <title>Web 2.0 - A Primer</title>
    <description>A primer on the current crop of Web 2.0 applications that can make your website more interactive.</description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=12</link>
    <pubDate>Thu, 17 May 2007 00:00:00 -0400</pubDate>
    <guid>http://www.hks.ca/news/news.asp?ArticleID=12</guid>
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    <title>The Attention Economy</title>
    <description>It is self-evident that in a knowledge-plentiful (some might say an information-overwhelming) world the individual must erect powerful filters to enable action on information both sought out and discovered.</description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=11</link>
    <pubDate>Sun, 4 Mar 2007 00:00:00 -0400</pubDate>
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    <title>Web 2.0 - A Skeptic's Guide</title>
    <description>You have probably heard about something called &quot;Web 2.0&quot; by now. This is being hyped as the &quot;next big thing&quot; on the Internet that will revolutionize our online experience.</description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=10</link>
    <pubDate>Thu, 25 Jan 2007 00:00:00 -0400</pubDate>
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    <title>Web 2.0 - Estimating Blog Audience</title>
    <description>For a while now I&#8217;ve been wondering what all the fuss is about blogs. I suppose they could be entertaining to read, but who has the time? And I also suppose they are cathartic to write, but do they actually generate much interest or traffic? My analysis to date is that blogs have their place, but they don&#8217;t fit the mass-production model of most corporate websites.</description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=9</link>
    <pubDate>Thu, 25 Jan 2007 00:00:00 -0400</pubDate>
    <guid>http://www.hks.ca/news/news.asp?ArticleID=9</guid>
    <news:type>Articles</news:type>
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  <item>
    <title>What is a Change Request?</title>
    <description>Change requests are a misunderstood and much-maligned project tool. Read what differentiates a good change request from a spurious one. </description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=6</link>
    <pubDate>Wed, 29 Jun 2005 00:00:00 -0400</pubDate>
    <guid>http://www.hks.ca/news/news.asp?ArticleID=6</guid>
    <news:type>Articles</news:type>
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    <title>Choosing a Web Developer</title>
    <description>Choosing a Web Development firm in today's fragmented market is a challenge. Balancing skill, cost, and expectations is extremely difficult and made worse by the inherent uncertainties of a Web project that is half marketing and half technology. </description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=7</link>
    <pubDate>Wed, 25 May 2005 00:00:00 -0400</pubDate>
    <guid>http://www.hks.ca/news/news.asp?ArticleID=7</guid>
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    <title>External Web Developers - The Enemy of IT?</title>
    <description>This is a paradox for the 3rd party web development firm: Having good relations with the client's IT department enables choices and actions that are otherwise impossible, however, the internal IT department often regards the 3rd party developer as the enemy.</description>
    <link>http://www.hks.ca/news/news.asp?ArticleID=8</link>
    <pubDate>Sun, 17 Apr 2005 00:00:00 -0400</pubDate>
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